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Month: April 2017

Ideas for Approaching Asset Allocation

There are several rules of thumb we can use to ballpark an appropriate asset allocation, but these can be misleading. Looking at the details of your situation is the key to getting this just right.

The Difference Between Price and Value

Investors often use one-dimensional factors when assessing an investment’s value proposition. At Johnson Investment Counsel, we prefer to take a more holistic approach that includes a business quality evaluation.¬†